Andrew Jenkinson is Co Founder and CEO of vStream, a global award winning experiential company, specialising in innovation and storytelling for the world’s biggest brands.

Since founding vStream in 2007 with his childhood friend and Creative Director, Niall O’Driscoll, Andrew and the team have created world’s first brand experiences for a diverse and enviable client list, including sports giants McLaren and Mercedes Formula 1, The Super Bowl, Manchester City Football Club and TSG Hoffenheim. Their work in the technology sector has seen them create immersive experiences for SAP, Dell and AMD, and their healthcare division has helped brands including Pfizer and Novartis develop innovative brand experiences which have won global awards. Spanning Retail, Finance, FMCG, Automotive and Alcohol, vStream has worked across multiple industries creating innovative brand experiences which have stood the test of time.

Andrew’s session will focus on innovation, storytelling and the role of technology in successful brand experiences. Despite a background in tech and a Masters in Innovation, Andrew will be giving a balanced view of when and when not to use technology in brand experiences, including some cautionary tales of brands falling into the trap of ‘technology for technology’s sake’