Yasmin Turk is the Head of MONTBLANC HAUS in Hamburg, Germany. Located in direct proximity to Montblanc’s headquarters in Hamburg, the MONTBLANC HAUS invites visitors from all over the world to discover and rediscover the power of writing.

Yasmin started her journey with the Hamburg based luxury Maison almost nine years ago, where she was in charge of Internal Communication before moving to Hong Kong in 2019. In the Asian metropolis, she worked for the parent company Richemont – one of the world’s leading luxury goods groups with Maisons like Cartier and Van Cleef & Arpels – and headed the group’s Internal Communication department of the regional Asia Pacific headquarters. All, while Montblanc’s brand experience site was still under construction.

Moving back to Hamburg in 2021, she entered the cultural and tourism sector with the pre-opening management of the MONTBLANC HAUS (and hereby – as a cultural studies graduate – finds the way back to her roots). Since its opening in May 2022, she leads the operational management and pursues, together with her team, the goal to inspire people to write.